The cloud-based Amazon Retail Ad Service allows retailers to manage contextually relevant campaigns on their own e-commerce ...

The direct-to-consumer trailblazer is updating its irreverent streak after a period at Unilever that “neutered” the brand’s edginess, per CEO Larry Bodner.

WPP, which only won the account in October, established a bespoke Team Starbucks unit to support the coffee chain’s ...

The media giant’s fifth annual Tech & Data Showcase comes just days after it moved to combine its Hulu + Live TV offering ...

Consumers sought out deals but inflation didn’t really tamp down demand during the season, according to the latest figures ...

A campaign spot takes place in a fulfillment center, showcasing what is typically ordered through Amazon before landing on a 2025 Hyundai Santa Fe.

“We want to lead the advertising industry in connecting advertising to real business results,” said Rosie O’Meara, CEO of ...

Blings is a game-changing platform that revolutionizes hows businesses communicate with their audiences. In an exclusive ...

Wonder, a new kind of food hall that is revolutionizing the food industry by creating the super app for mealtime, announced ...

The first effort under the “More Fly” platform promotes features like more elbow room and larger seats and comes as the brand navigates bankruptcy.

The companies seek to help advertisers better measure retail media performance with separate partnerships announced at CES.

Disruptor shop Mischief is tasked with developing a new creative platform and delivering bold marketing for the department ...