L’Oréal is discontinuing Gowoonsesang Cosmetics’ operations to concentrate solely on its K-beauty skincare brand Dr.G.

The U.S. beauty industry expanded in the first half of 2025, with prestige beauty sales rising 2% to US$16 billion and mass market beauty up 4% to US$34.6 billion, according to new data from Circana.

Estée Lauder has lowered its annual profit forecast, warning that U.S. tariffs will cost the company about US$100 million this year, prompting share prices to fall 4% in afternoon trading.