In 2025, international demand papered over a softer U.S. performance by major hotel groups. First quarter 2026 might be the ...

On today’s Skift Daily Briefing, ⁠Sarah Dandashy⁠ breaks down why White Lotus moving away from Four Seasons matters for hotel ...

GetYourGuide rolled out a raft of Spring 2026 AI updates that target a specific hole: travelers are using AI to plan trips, ...

Asia’s travel growth looks obvious on the surface. The real shift is happening underneath, and most operators are still ...

ChatGPT ads are shifting from impressions to cost-per-click, transforming the travel industry's online advertising strategies ...

After heading into 2026 with high hopes for summer growth, TUI is cutting its guidance for this year due to disruptions from ...

If the Trump administration bails out Spirit, it would be the first time the federal government has rescued a single airline.

Spirit Airlines went from being one of the most profitable U.S. carriers to filing for bankruptcy twice between 2024 and 2026 ...

Capital One CEO Richard Fairbank said it sees many opportunities in travel but it needs to focus on developing the Hopper ...

Italy's antitrust regulator said Wednesday it has launched an investigation into Booking.com over how hotels are ranked and ...

As jet fuel prices soar and supply problems loom, airlines are searching history for answers. Five past crises offer clues ...

American and Alaska have been engaged in talks about a possible revenue-sharing partnership and other strategic initiatives.