Google I/O 2026 felt like a victory lap. Here's what the conversations behind the demos actually revealed.

Google released the May 2026 core update today, the company announced. This is Google’s second core update of 2026. It ...

Ads in ChatGPT could give advertisers a new, high-intent way to reach users directly within relevant conversations. OpenAI will start testing ads in ChatGPT in the U.S. in the coming weeks. The ads ...

The new Merchant Center tools are set to help retailers optimize product discovery and measure visibility across AI-powered ...

Google is rolling out Gemini-powered conversational ad formats across AI Mode and Search as it looks to make ads more ...

Google Ads is getting more expensive, but advertisers improving conversion efficiency are still finding ways to grow.

This new guide talks about the differences, if any, between SEO, AEO, GEO and so on and touches on commodity content, AI ...

Catalan search behavior exposes a deeper AI retrieval problem: language identification errors reshape rankings, citations, ...

“We tested an early version of the Commercial Content Library with researchers and civil society to gather feedback over the last few months before making it more broadly available.” “From our tests ...

You can now see in Google Analytics which AI tools drive visits and whether users from ChatGPT, Claude, or Gemini convert differently. Google Analytics added a new AI Assistant channel that tracks ...

Google is expanding its UCP with AI-powered checkout, shopping and payments features designed to support the next phase of conversational commerce. Google is expanding its Universal Commerce Protocol ...

Microsoft AI-powered bidding, attribution and reporting tools aim to simplify multi-platform campaign management.