NBCUniversal says it exceeded $7 billion in upfront sales thanks to a surge of advertiser interest in sports like the Super Bowl and the NBA ...

Ad dollars committed to primetime TV in the industry's upfront market fell for the third consecutive year, though streaming ...

The upfront results come as TelevisaUnivision reported a 5% drop in ad revenue to $742 million in its second quarter of 2025.

Comcast NBCUniversal’s streaming service Peacock is still losing money, but remains a silver lining for the overall company.

The streamer's overall ad commitments more than doubled as it sold out in-game inventory for its pair of NFL Christmas Day ...

Walt Disney Co. says notable surges in advertising dollars committed to sports and streaming helped it match what it secured ...

Disney has closed its 2025-2026 Upfront negotiations, with increased sales in sports and streaming and overall volume consistent with the prior year. Streaming accounted for over 40% of total upfront ...

Comcast delivered second quarter results that exceeded Wall Street’s expectations for both revenue and non-GAAP earnings, yet ...