Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans, ...

Sydney Sweeney channeled Dolly Parton in her new Western "Americana" amid controversy over her American Eagle jeans ad ...

Dr. Phil McGraw spoke out in support of American Eagle’s controversial campaign featuring Sydney Sweeney. During an ...

American Eagle faces fallout after launching a new "tone deaf" campaign featuring Euphoria star Sydney Sweeney, with shoppers ...

Last week, an American Eagle campaign starring Sydney Sweeney sent my social feed into meltdown. In the ads, the actor is ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, an actress known for her roles on Euphoria and The White Lotus.

Healthcare marketers should keep a close eye on and learn from campaigns like American Eagle’s – and then decide whether the edginess of an ad is worth the effort.

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the turbulence.

Sky News host Freya Leach discusses the “disturbing” video of Lizzo attempting to mock Sydney Sweeney’s recent American Eagle ...

From the American sweetheart to the platinum ice queen, and Jean Harlow to Sydney Sweeney, the blonde has been a ...