Rachel Nieves posted an emotional TikTok about the threats to her business. Then the whole neighborhood started lining up outside.

Earlier this week, a Brooklyn coffee shop owner posted a TikTok ... would shutter one of the few Puerto Rican businesses left in Williamsburg. It went viral with people flocking to 150 Grand ...

So started the next wave of gentrification. For Lopez, even the hipsters’ version of Williamsburg felt erroneous ... pulling from the Center for Brooklyn History’s archives, sent a remark ...

He said gentrification today is not always a process spurred by marginally wealthier newcomers pushing into a new neighborhood, much like the “hipster Williamsburg, chic Crown Heights ...

NEW YORK CITY (WABC) -- For one coffee shop owner in Brooklyn, a call for help on ... few and newest Puerto Rican-owned coffee shops in Williamsburg. Nieves told Eyewitness News that her dream ...

A newly built townhouse full of Scandinavian Modernism in Brooklyn’s trendy Williamsburg neighborhood has hit the market for ...

Former industrial districts, vibrant arts scene and cultural diversity are all part of the charm of this borough that was ...

Tim Marcin is an Associate Editor on the culture team at Mashable, where he mostly digs into the weird parts of the internet.

In a heartfelt TikTok video that has captured the attention of millions, Rachel Rose, the owner of Buddies Coffee in Williamsburg, Brooklyn ... businesses against gentrification in New York ...