Selling the rights to deliver games to broadcasters and streaming services, signing league-wide sponsorship deals, and licensing logos and other merchandise. The broadcast rights fees, sponsorship ...

NBA Commissioner Adam Silver confirms a decision on league expansion to Las Vegas and Seattle is expected by the end of 2026.

In recent years, the North Strip has seen an influx of new investment, marking it as the newest stretch on the famous stretch of roadway. The Las Vegas Convention Center completed a $1 billion West ...

Earlier this week, Silver once again addressed the possibility of expansion teams heading to Las Vegas and Seattle. While ...

With buzz growing for the NFL to take the path of an extended 18-game season, a veteran reporter broke his silence, ...

LeBron James has signed an endorsement deal with the prediction market platform Polymarket that will pay him $15 million per ...

For years, the NBA has flirted with the idea of expansion, and in the past year, we have gotten some clarity. The NBA is looking to expand from its current 30-team format to 32 te ...

Adding two new expansion teams could eventually help spread more top-tier talent throughout the league rather than ...

The 1985 NBA All Star Game Explores the 1985 NBA All Star Game's impact on Indianapolis through local media & fans. A composer organizes basketball pick-up games that bring the community together.

Creator-led licensing, direct-to-fan commerce, experiential retail and localized collaborations offer opportunities in fandom merchandise, data-led portfolios and partner networks.Dublin, Sept. 16, ...

UPSHOT Nashville, the sixth franchise of the professional women's basketball league, unveiled its team name and logo on Sept. 15 and will be known as the Nashville Vibe.

Talks of NBA expansion are picking up rapidly, and it seems to be a two-city race between Seattle and Las Vegas. On Tuesday, NBA Commissioner Adam Silver ...