From A$AP Rocky's masterful fan engagement to Harry Styles' intimate WhatsApp revelation, artists are rewriting the playbook ...
The music industry has a dirty secret: almost everyone boosts their numbers. From major labels quietly paying for “playlist ...
As the music industry continues to evolve, artists who embrace the potential of music press releases will undoubtedly seize a competitive advantage. In an era where digital innovation and social media ...
Independent artists often spend countless hours trying to “crack the Spotify code.” Many experiment with the DIY route, plead with curators for playlist placements, or turn to third-party promotion ...
If you’re an artist working independently, and promoting music by yourself, keep reading. The music industry is booming, with more than 100K new tracks released on platforms such as Spotify, Apple ...
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Social apps like TikTok and Instagram have become important in music marketing. Finding ways to break through on short-video feeds has become increasingly challenging, though. Business Insider is ...
In the world of music marketing, personalization reigns supreme. It’s high time that the broader music industry recognizes and embraces this fact. Sometimes experimentation does not go as far as ...
Forbes contributors publish independent expert analyses and insights. Wayne Rash is a technology and science writer based in Washington. REWAVE has created a new consolidated music distribution and ...
Independent artist-focused agency outlines its approach to digital music marketing and promotion in 2026. Our focus is on understanding each artist’s music, audience, and objectives, and building ...