Lexus might be a mostly SUV-focused brand these days, with a packed lineup that moves up from the entry-level UX through the NX, RX, three-row TX, and then to the off-road GX and LX models. But even ...

The script for the Lexus ES ad was developed by IBM's Watson artificial intelligence system. Watson basically figured out how to hook us emotionally. Sean knows far too much about Marvel, DC and Star ...

Add Yahoo as a preferred source to see more of our stories on Google. Computers aren’t going to replace creative pros — but machine learning and artificial intelligence can be powerful tools in the ...