Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that ...

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a ...

Google’s AI-generated summaries are slashing traffic to news and information sites, creating a "devastating impact" on their ...

It's easier to read Google's AI Overviews than click a link in the search results, but you're doing yourself a disservice ...

As people increasingly turn to AI chatbots like ChatGPT for quick and conversational answers, most marketers remain ...

Google launched AI overviews a year ago, and it's been a big success, fending off the GenAI competitors threatening its top ...

Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.

It’s not easy being green, particularly if you’re a company turning to artificial intelligence to boost productivity while ...

AI allows computers to process large amounts of data, identify patterns and follow detailed instructions about what to do ...

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

Ever since news broke of Perplexity releasing its own AI-enabled browser called Comet, there has been more than just whispers ...