When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

From firing people to promoting jeans, calling for peace deals or the renaming of a sports team, President Donald Trump keeps ...

As Sydney Sweeney’s name continues to ricochet across the internet thanks to her latest denim campaign, it appears that even ...

Sydney Sweeney has recently sparked significant online controversy with her American Eagle ad. Now, Fox News host Jesse ...

By Jeff Mason (Reuters) -From firing people to promoting jeans, calling for peace deals or the renaming of a sports team, ...

President Trump said he liked American Eagle's ad with Sydney Sweeney, reportedly a Republican. He knocked Taylor Swift, who ...

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad ...

President Donald Trump offered praise Monday for Sydney Sweeney amid backlash over a denim ad campaign featuring the actress ...

The president called her much-debated jeans campaign the “HOTTEST” ad out there, which seemed to start a stock rally.

Trump added on Truth Social: “Sydney Sweeney, a registered Republican, has the HOTTEST ad out there. It’s for American Eagle, ...

Donald Trump has praised Sydney Sweeney's American Eagle ads after reports that the 'Euphoria' registered to vote Republican.

The president is the latest right-wing figure to praise the ‘Euphoria’ star for appearing in an ad described as “racialized ...