Mobile game company Supercell began its promotion of game's "most iconic character" with an NYC in-person event.

Delony will thus become the latest podcast host to tout Dutch, the four-year-old pet telehealth provider that has upped its ad game in recent months -- first adding connected TV in March and then ...

Trust in news providers has fallen among people on both ends of the political spectrum, judging by a study from Pew Research. In general, 56% of U.S. consumers have at least some trust in the ...

Legacy media companies want smaller, more aggressive business units - and at the same time, more control. Can this work?

Politics aside - or implied - that's how new research from "everything-in-between" agency Bailey Lauerman divvies America up ...

That's actually the title of a new, comprehensive communications planning study released by WPP Media, which reinforces half ...

The outage prevented advertisers from accessing the Microsoft Advertising console, but its ad serving was not affected.

As expected, tech scion David Ellison is taking a hands-on approach to managing and shaping the new company formed from the ...

Mr. Pibb is relaunching with newly designed packaging in select regions, ahead of a planned 2026 national rollout.

Brand sponsors global pop-ups that share pan de muerto, a traditional sweet bread symbolizing love and remembrance.

The long-time Olympic sponsor's list of athlete ambassadors included speed skater Erin Jackson and figure skater Ilia Malinin ...

AI agents have become popular as they link consumers with brands, but some execs and developers are concerned that an open ...