Months after hearing Trade Desk Chairman and CEO Jeff Green share a cogent analogy about the challenges our industry faces, I still see reminders daily—especially at a time when 2026 budgets are under ...

OpenAI's Sora and Meta's Vibes gave the world its first real glimpse of what a "synthetic scroll" might look like: feeds filled with machine-made, perfectly personalized video content. The reaction ...

B2B marketers promoting specialized solutions to a specific, concentrated group of typically larger, enterprise prospects should consider implementing account-based marketing ( ABM)—if they're not ...