News

UltraSuperNew has been creating “weird ideas” for 20 years, says co-founder Marc Wesseling, who is optimistic about the role ...
Formula 1 has been on a journey from a gritty motorsport to a high end brand. Here, Saffron Brand Consultants’ Chelito Rubio ...
Working with global creative studio Koto, Tripadvisor drew from the real stories of its globe-trotting users in creating its ...
Prior to The Mill’s demise, experience designers Alessandro Pula and Stephan Bischof had bold plans to launch their own ...
Created by Wieden+Kennedy London, the sportswear giant launches a new campaign which places its focus firmly back on brand ...
Painting a false picture in awards entries is nothing new, says Ben Kay, and is symptomatic of an industry that is employed ...
Category-appropriate colour choices may seem like a safe harbour for risk-averse brands, offering a semantic shortcut for time-starved consumers. But for the bold, a radical disruption of those ...
Why choose to work with an independent creative agency over a larger, networked one? We asked some indies to divulge what makes them an attractive proposition and what clients can gain from the ...
Featuring iconic brands such as The North Face, Arc’teryx and Salomon, new book The Outdoor Archive retraces 100 years of ...
From the Met Gala to the Golden Globes, Nordeman’s latest exhibition takes us on a strange, flash-lit journey through the ...
St John’s College is one of the largest and most prestigious colleges at the University of Cambridge. As you would expect, it has a global reputation for academic excellence and ...
Created by Orès France, the campaign for French network Fédération Addiction aims to highlight that the idea of a ‘typical ...