Every year since… ever!... creative mags and websites have gazed into their crystal balls and tried to predict upcoming aesthetic trends as the calendar is about to ...

Every December, Britain gathers around its screens for a new kind of festive tradition: the release of the year’s Christmas ads. What started as simple, heart-tugging tales of love and togetherness ...

Struggling to get commissioned as an illustrator in 2025? Well, unfortunately, you're by no means alone. Across the illustrator community, we're seeing a consistent pattern. Established professionals ...

The world is changing fast, thanks to AI. So fast that many people don't yet realise how different life already is. OpenAI's first large-scale brand campaign, launched today, feels like the clearest ...

Don't you just love how typography is constantly evolving? Because let's be clear: foundries around the world are pushing the boundaries of the discipline every day of the week. And that doesn't just ...

It's a tough time to be an illustrator right now. The twin threats of generative AI and an ongoing financial squeeze make earning a living a real challenge. The consensus from industry leaders is that ...

In November last year, Jaguar Land Rover (JLR) unveiled a bold new rebrand. The iconic British carmaker—long celebrated for its sleek designs, racing heritage, and the unmistakable growler emblem—made ...

Something extraordinary recently unfolded in English football: Liverpool FC clinched the Premier League title for the second time. When you add that to their 18 top-flight titles from before the ...

In 2025, branding and design are key to the success of pretty much every big corporation. But for Adobe, it couldn't be more important. After all, if you make the software that most of the design ...

Where has the time gone? We're almost a third of the way through the year already. And if 2024 felt like navigating a choppy sea, then 2025 has presented its own unique set of currents. In the face of ...

Next time you send a letter in Britain, why not have it spirited to the recipient by one of the fascinating heroes, monsters or spirits of British and Irish folklore? From Selkies to Beowulf to Finn ...

Leeds-based studio Robot Food has collaborated with soft drinks brand Hip Pop, rolling out a vibrant new identity that reframes kombucha and alternative sodas as unfiltered lifestyle drinks, not ...