Prep athletes can now profit from their name, image, and likeness in most states, just like college stars. Is it the best thing to ever happen to high school sports—or the worst?

Alabama five-star 2026 running back commit Ezavier Crowell has been suspended for Jackson High School's season opener due to a self-reported violation of the AHSAA’s amateurism bylaws, per WKRG's ...

The Auburn Tigers football program partners with YellaWood for first-ever on-field sponsorship, marking a major step in NIL-era innovation.

Being the starting quarterback of one of college football ’s iconic teams comes with its perks. Simpson is taking full advantage on Wednesday, revealing a new NIL partnership with the clothing brand, ...

“Saban retiring, in any era, was going to fundamentally impact the death grip the SEC had on college football,” Pate explained. “Because it wasn’t the SEC that had a death grip, it was Alabama, led by ...

Auburn alum and billionaire Jimmy Rane’s company, YellaWood, will serve as the sponsor. Rane leads Great Southern Wood, the nation’s top producer of pressure-treated lumber. Rane has been a member of ...

Ty Simpson has inked his first NIL deal since being named the Alabama starting quarterback. The redshirt junior has partnered with the global fashion and lifestyle brand Hugo Boss for the 2025 season.

Ten Democratic members of the U.S. House of Representatives have asked the NCAA if and how college sports’ major governing body plans to protect the interests of female athletes as the ...

As if the $1M in guaranteed NIL money isn't enough, the Gonzaga Bulldogs have even more incentive to return to the Player's Era Championship in 2026: a potentia ...

Before Ethan “Boobie” Feaster played a single down of varsity football at DeSoto (Texas) High School, the wunderkind receiver ...

Nick Saban's retirement after the 2023 season rocked the world of college football. But why did he really call it quits?

Q&A: Alabama Director of Athletics Greg Byrne spoke with The Tuscaloosa News to discuss NIL, football scheduling, campus building projects and more.