Google also announced that, starting with Samsung’s Galaxy Z Fold 7, you’ll be able to long-press the power button and have Gemini take a gander at your screen while you’re scrolling. With live access to what you’re looking at, you can ask Gemini for help on stuff like product comparisons. Per Google:

Samsung and Google's partnership is still going strong, bringing Gemini AI features to Samsung's foldables lineup. At Samsung Unpacked, Google's senior VP of devices and services Rick Osterloh came onstage to announce Gemini-powered AI features for the new Samsung Z Fold 7.

Samsung officially unveiled its latest foldable smartphones – the Galaxy Z Fold7 and Galaxy Z Flip7 – alongside the new Galaxy Watch8 Series at Galaxy Unpacked 2025. These releases mark a significant advancement in Samsung’s foldable technology, combining ultra-thin, lightweight designs with powerful Galaxy AI features.

Samsung confirms it won't charge for its Galaxy AI tools, even as it rolls out major improvements with its latest foldables.

The best part of the Knox update is that access to KEEP will not be limited to new devices but will be available on smartphones and tablets with One UI 8 or later. KEEP complements Knox Matrix, which is already a highly regarded mobile security platform due to the protection it offers users across the device ecosystem.

Samsung Electronics launched new foldable phones to combat Chinese competition in premium markets. They focus on AI integration to differentiate from Apple. Despite foldables being a niche market, they form a crucial part of Samsung's premium strategy.

According to the smart estimates, Samsung was expected to post an operating profit of 6.26 trillion won ($4.57 billion) for the quarter.

Samsung Electronics on Tuesday projected a far worse than expected 56% plunge in second-quarter operating profit due to weak AI chip sales, deepening investor concerns over the tech giant's ability to revive its struggling semiconductor business.