Spirits giant Sazerac has invested in 818 Tequila, the US-based brand founded by influencer and entrepreneur Kendall Jenner. The terms of the investment were undisclosed and Sazerac declined to ...

Headquartered in Louisville, Kentucky, Sazerac currently operates more than 500 alcohol brands worldwide. Look inside the company’s history and growth, including newly released statistics. ByDavid ...

What do Buffalo Trace, BuzzBallz, SVEDKA, Herbsaint, Peychaud's Bitters, Myers's Rum, Goldschlager, and Fireball Cinnamon Whisky have in common? They’re all owned by Sazerac, a privately held spirits ...

Forbes contributors publish independent expert analyses and insights. John Kell is a writer who's covered spirits for over a decade. Sazerac, a Kentucky spirits company, has announced a strategic ...

Sazerac investing in 818 Tequila, a leader in category velocity, to fuel the brand's next phase of growth LOUISVILLE, Ky., April 28, 2026 /PRNewswire/ -- Sazerac, one of the leading and fastest ...

This episode of the award-winning podcast ‘Life Behind Bars’ looks at the complicated history of the famous rye whiskey cocktail. Former Half Full Editor The Sazerac has made a fool of me. The ...

John Distilleries is open to selling more, and potentially all, of its founder's remaining stake to U.S. spirits group Sazerac, following an earlier round valuing the Indian liquor maker at about 40 ...

Kendall Jenner’s 818 Tequila secured a minority investment from spirits giant Sazerac, giving the maker of Fireball and Southern Comfort a stake in a fast-growing brand with a Gen Z fan base. The deal ...

John Distilleries is open to selling more, and potentially all, of its founder's remaining stake to U.S. spirits group Sazerac, following an earlier round valuing the Indian ‌liquor maker at about ...

CHENNAI, April 23 (Reuters) - John Distilleries is open to selling more, and potentially all, of its founder's remaining stake to U.S. spirits group Sazerac, following an earlier round valuing the ...

The Dow just hit 50,000 for the first time, and all three major indexes are up about 1% at midday. Here's what's driving the moves and what it means for your portfolio.