Korean Air has rebranded for first time since the '80s
Korean Air has rebranded for only the second time in its history – the new look created by Lippincott is the airline's first ...
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Korean Air becomes Korean in Lippincott’s rebrand
Korean Air is repositioning to offer a hospitality-inspired passenger experience, with branding by Lippincott. The agency’s ...
This Airline Re-Branded After A Merger And The Results Are Awesome
In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and ...
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Poppi’s Genius Gender-Based Marketing
The healthy soda craze has taken over in recent years, with companies like poppi replacing Coke and Pepsi products in the diets of soda ... In 2020, Mother Beverage underwent a massive rebrand from an ...
Pepsi Co Buys Prebiotic Soda Brand Poppi For Nearly $2 Billion
PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...
PepsiCo buys prebiotic soda brand Poppi to gain a foothold in functional drinks
PepsiCo said Monday it’s acquiring the prebiotic soda brand Poppi for $1.95 billion. The acquisition gives PepsiCo a ...
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SKATE CITY ANNOUNCES PEPSI AS NEW ARENA SPONSOR
Skate City, in collaboration with PepsiCo Beverage Sales, LLC, announces the rebranding of its marque roller skating facility to the Pepsi Roller Sports Arena. COLORADO SPRINGS, CO, UNITED STATES ...