Eat your plushy heart out, Labubu — there’s a new hot toy in town. NeeDoh is a line of squishy, brightly colored toys made by ...

Counterfeit NeeDoh websites are apparently a thing now—here’s how to avoid being ripped off.

In the world of squishy sensory toys and fidgets, NeeDoh is king. The brightly colored blobs come in a vast assortment of ...

NeeDoh toys are popular on social media, but a viral 'hack' of microwaving them has caused severe burns for children ...

PHOENIX (AZFamily) — Consumer Reports is calling on safety regulators to investigate a popular gel-filled fidget toy following several reports of injuries. According to a report submitted to ...

Add Yahoo as a preferred source to see more of our stories on Google. NeeDoh squishies have gone viral on social media over the last few months. They're made by Schylling, a 50-year-old Massachusetts ...

Squishy fruits from the NeeDoh brand are sorted together into a container. NeeDoh’s have been trending due to their similarity to fidget toys, such as slime. Photo courtesy of @urbanoutfitters on ...

When I heard there was a shortage of NeeDohs—the squishy, stress-relieving toys—I called the toy store in my town in northern Florida and asked if I could buy some. Unfortunately not, the nice woman ...

NeeDoh squishies, by Massachusetts toy maker Schylling, have gone viral, causing high demand and reselling issues. Production is ramping up.