Heineken is launching a lower-calorie, gluten-free beer in Brazil aimed at drinkers seeking “alternation, moderation and greater balance”.

We were once a nation of Coke vs. Pepsi. The stakes of the game have changed.

FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX is once again giving motorsport fans the chance to move from the grandstands to the track as race marshal applications open for the 2026 event, which will take ...

All bets were on EverHope at the nonprofit's fourth annual Kentucky Derby event May 2 at Heroncrest in Springdale. More than ...

Heineken has rolled out a new functional alcohol-free beer brand in the UK. Called Outdoor Brewing, the brand would “bridge the gap between traditional low & no beer, and functional soft drinks”, ...

Heineken Ireland marketing director Fiona Curtin and off trade director Brian Malone with the new flavoured beers. Picture: Shane O'Neill, Coalesce. Heineken has made its latest sortie into the ...

With this agreement with Marsh, Formula 1 incorporates for the first time an Official Risk Partner and Official Insurance Broking Partner ...

Heineken® 0.0 has announced tennis legend Serena Williams as its new global brand ambassador, launching a multi-year partnership that celebrates the joy of connecting with others through one of the ...

It's been only a few months since OpenAI released its last big improvement to AI image generations in ChatGPT and through its application programming interface (API) — namely, a new image generation ...

Heineken® 0.0 has announced Serena Williams as its new global ambassador in a multi-year partnership To launch the partnership, Serena stepped back on court to surprise unexpecting padel players with ...

On a weekday afternoon in Miami, a group of padel players booked a court through Playtomic, showed up expecting a casual hit, and got one of the most genuinely surreal sporting moments of their lives.

Former tennis player Serena Williams is “stepping in” as a sponsor for Heineken 0.0 in a new collaboration that “taps into one of the world’s fastest-growing sports: padel,” according to Steve ...