Disney has sold out its commercial inventory tied to the Oscars, and deals include shout outs to Burger King and emerging ...

This campaign seems to function as both an in-person pop-up and a social media marketing play for McDonald’s, since customers can also submit their confessional videos online. The move comes just days ...

Chief Brand Officer Kyle Watson explains how the company is working to individualize its portfolio, which now includes brands Alani Nu and Rockstar.

Mojo Supermarket, now the chain’s U.S. social AOR, claimed credit for a video swiping at McDonald’s CEO Chris Kempczinski’s awkward Big Arch review.

Burger King, KFC, Wendy’s, A&W and Jack in the Box are eating their own burger ‘products’ – but not in the McDonald’s way.

KFC chicken fried snack box on table in restaurant - Manee_Meena/Shutterstock You know a slogan is working when you don't ...

Rivals like Burger King and Wendy’s have also been biting off that McDonald’s CEO video — and industry experts say it’s good for business for everybody.

A simple burger video turned into one of the internet’s strangest corporate food fights. After a clip of Chris Kempczinski, the CEO of McDonald’s, tasting the chain’s new burger went viral, rival ...

SEATTLE — The Team USA women’s hockey team has returned home with a hard-fought gold medal from the 2026 Winter Olympics in Milan. For captain Hilary Knight, the focus remains firmly on the team’s ...

Burger King is testing AI-powered headsets that can recite recipes, alert managers when inventories are low and even track how friendly employees are to customers. Restaurant Brands International – ...

According to the company, the new version will feature a premium bun, creamier mayonnaise and will be served in a clamshell box rather than paper wrapping. The company said the changes come after ...

Burger King is launching an AI chatbot to monitor whether employees are being polite to customers. "Patty," the company's new voice-enabled chatbot, will be live in employees' cloud-connected headsets ...