Lego is the unmatched leader in the construction category, but two new bricks brands are aiming for a piece of its market ...

Lego reported strong sales growth for 2024 as more shoppers snapped up its colourful plastic brick construction sets and the ...

Lego saw revenue jump is 2024 as competitors including Mattel and Hasbro reported sales declines. The Danish firm proved ...

The company reported a 12% rise in consumer sales, outperforming both a 1% drop in the global toy market and the sales ...

“The LEGO Group produces over 900 different arMABS elements, which, once fully transitioned, will feature in more than 85% of ...

In anticipation of the NHL hockey game between the visiting and rivaling Calgary Flames and the Toronto Maple Leafs, LEGO ...

The winner of The Toy Book’s Overall Pulse of Play Award continued its dominance with record revenue in 2024. The company ...

Gifting a child STEM toys is a wonderful way to mix play and learning. It’s truly a win-win: As they play, STEM toys will ...

Mattel Inc. plans to unveil the company's first brick model set in a matter of weeks, a move seen as a direct step to ...

Amsterdam's Van Gogh Museum has joined forces with the Danish toy brick-maker LEGO to create a build-your-own version of ...

I learned that Lego is the largest tire manufacturer by volume in the world – even though its tires are among the smallest on ...