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Let’s dig a little deeper into some costly mistakes boomers should avoid. The average new car payment in the United States is a whopping $735. If you are a two-car household, you may pay over $ ...

Successful businesses know that customer purchase behavior is heavily influenced by digital channels, and marketing budgets follow. As a result, most employers require more extensive knowledge of ...

Business Week's online Innovation section reported on a new cell phone designed and marketed to the 100+ million baby boomers and seniors in this country. A Cell Phone for Baby Boomers is a great case ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.