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There are those on Wall Street who are concerned that ad agencies will be left behind as this shift to AI-driven digital ...
AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...
WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.
In her last public appearance as CEO of X, Linda Yaccarino sat down last month at the Cannes Lions advertising conference with tennis great Serena Williams. Along with touting Williams’ forthcoming ...
AI offers businesses—including law firms—powerful tools to reach the right audience, optimize their advertising budgets, and ultimately grow their client base.
As AI continues to evolve and integrate more deeply into advertising and marketing strategies, the importance of robust bias prevention architecture can't be overstated.
Further, advertising agencies may choose to incorporate the principles for the use of generative AI in advertising, issued by the Incorporated Society of British Advertisers (ISBA) ...
USA News GroupNews Commentary – The use of artificial intelligence is on the rise, with the advertising and marketing sector gaining some of the most benefits. Analysts are already projecting ...
Q&A Artificial Intelligence in Advertising 'Ripe for Potential Fraud,' Attorney Says Lawyers are trying to tackle the risk factors of quickly evolving use of AI in advertising, while the FTC is ...
How AI redefines advertising in 2021 But will it unlock the mystical secrets of Madison Avenue? Written by Greg Nichols, Contributing Writer Jan. 8, 2021 at 4:00 a.m. PT ...
One of the pioneers in the adoption of AI in the marketing and advertising industry is AdWaken.ai, an AI-empowered creative agency founded by Matt Koulermos.