Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a ...

As people increasingly turn to AI chatbots like ChatGPT for quick and conversational answers, most marketers remain ...

Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that ...

Google’s AI-generated summaries are slashing traffic to news and information sites, creating a "devastating impact" on their ...

It's easier to read Google's AI Overviews than click a link in the search results, but you're doing yourself a disservice ...

Google launched AI overviews a year ago, and it's been a big success, fending off the GenAI competitors threatening its top ...

AI allows computers to process large amounts of data, identify patterns and follow detailed instructions about what to do ...

Digital experience platform provider introduces content management system features designed to optimize website visibility ...

A deep dive into the unseen systems behind Google Search – uncovering live experiments, entity-based infrastructure, AI ...

To understand the real impact of Google’s AI Overviews, Adthena’s data science team analyzed more than 10.4 million SERPs across a five-day period.