The joint sessions will be part of parent company Haymarket’s activations for its portfolio of marcomms brands during the ...

Programmatic advertising is also becoming a larger part of Netflix’s strategy. Since launching its in-house ad tech platform, ...

Chelsea forward Cole Palmer is one of many young athletes who have built a personal brand off the pitch – and it’s changing how brands interact with athletes.

Outdoor clothing brand Patagonia has appointed Amanda Calder-Mclaren to the newly-created role of senior director of ...

Holland & Barrett believes it has the “foundations in place” through messaging, in-store experience and loyalty to be seen as ...

Influencer marketing is a measurable, scalable and credible alternative to traditional media. But are creators inherent brand ...

Esure is ramping up brand and marketing investment, unveiling its first TV ad in almost two decades featuring a new brand ...

Amid “record” customer satisfaction and growing profits, Tesco is accelerating investment in AI to bring personalisation to ...

Marketing Week’s analysis finds average marketing salaries are in decline across the board, regardless of seniority and ...

The first rulings shed light on how new LHF ad rules will be judged, with key lessons for brands that have been taking a wait ...

The AA Driving School and BSM Driving School have been ordered to refund over 80,000 customers and pay a fine of £4.2m by the ...

Supporting working dads may not seem business critical, but dig deeper and you’ll find this particular blind spot could be ...