The construct of a trade group and its role in the special interest landscape allows the opportunity to be more aggressive in its messaging.

Data from Cross Screen Media offers an early look into how voters’ TV consumption habits are changing and how campaigners can ...

Research from the AAPC Foundation found that the appearance of an AI disclosure on a political ad creates a measurable “disclaimer effect;” ...

NGP VAN is rolling out a new AI feature designed to detect potential compliance issues in campaign finance disclosures.

Kansas City Mayor Quinton Lucas, the president of the Democratic Mayors Association, weighs in on the strategy behind ...

The broad brush approach of linear TV advertising has been replaced with precise audience targeting, segmentation and budget control.

New research shows that college students who were exposed to political content on TikTok experienced more negative emotional ...

Named for Campaigns & Elections founder Stanley Foster Reed, The Reed Awards embody excellence in political campaigning and grassroots & advocacy. Every year the Reeds recognize the most exceptional ...

The Democratic National Committee is out with a new comprehensive guide for coordinated campaigns and state parties as it looks to revamp its organizing and voter outreach strategy ahead of the ...

Most importantly, while buyer and voter behavior has changed, human behavior has not. Whether someone is choosing a marketing ...