Months after shuttering its U.S. stores in February, sustainable shoe brand Allbirds announced plans to transition into an AI company dubbed NewBirdAI on Wednesday. Despite sales plummeting nearly 50% ...
JCPenney is tapping into its own reputation as an underdog to go hard in the paint for women’s basketball in a new ...
FIFA World Cup 2026. Total Wireless ran a guerilla marketing campaign offering World Cup tickets to fans who brought in ...
Complaint alleged WPP, Publicis and Dentsu used trade associations to promote ‘demonetization of disfavored political viewpoints.’ ...
Adidas has launched a competitive review of its global media account. WPP Media shop EssenceMediacom is the incumbent on the account, which was won as a MediaCom client in 2018, prior to the agency’s ...
The fitness equipment brand cast Heated Rivalry star Hudson Williams for the latest installment of its Let Yourself Go ...
But with a climbing creator economy comes more complications for Tax Day, explained Tony Tran, CEO of brand and agency ...
Campaign sits down with the agency’s international leadership team following the Stagwell agency’s buzzy first few months in ...
The newly standalone brand will act as the Lions’ official sport partner for 2026 with its signature outpost at the La Plage ...
The music superstar joins longtime ambassador George Clooney as the coffee brand brews a refresh to boost business with ...
At The FOX, Professor Fox interrogates the synthetic ingredients found in conventional deodorants and positions Dr. Squatch’s ...
In this episode of Campaign Chemistry, Kris Kennedy, creative strategy manager at Reddit’s in-house creative agency KarmaLab, ...