The network said CNN-News18 recorded 130 million live and video-on-demand views in the English news category during the month ...

The strategy points to a wider effort to grow the brand’s role in India’s business conversation, while building sharper ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

The stakes are high. As the global iGaming sector is set to surpass $116 billion in revenue by 2026, operators are rolling ...

The partnership aligns with CEAT’s larger sports marketing strategy, further strengthening its connection with cricket while ...

From emotional storytelling to technology-led solutions, brands this week explored a wide range of themes to connect with ...

Built for quick consumption, Tadka offers short, high-impact stories across genres, as JioHotstar looks to create a ...

Two films use humour and role reversal to show men engaging with linen fabrics, with the campaign conceptualised by Sideways ...

Red Chief, the leather footwear brand under the RSPL Group, is soon stepping into the sportswear category and will use its ...

The IPL has not just changed cricket viewing in India; it has also redefined sports advertising, giving brands a stage where campaigns can become as talked about as the matches themselves ...

Growth driven by India’s high single-digit volume increase and strong international performance, despite geopolitical ...

The ministry kept the panel and audit reset, but restored most ownership firewalls, suggesting broadcasters’ pushback shaped ...