The announcement was followed by a campaign featuring the Indian cricketer Rohit Sharma, which focuses on rooftop solar and ...

The announcement is accompanied by its latest campaign, which draws on the ‘Kay Sera Sera’ melody and uses music, movement ...

Goyal’s election follows Srinivasan K. Swamy’s one-year term as AAAI president. Swamy’s tenure saw a public dispute with the ...

The playbook examines micro drama audience behaviour and monetisation, finding 39% of viewers are incidental while 18% are ...

IAS’s Holiday Shopping India 2026 Report found that 93% of Indian consumers said online advertising makes it easier to find ...

Report also notes a 30% year-on-year rise in channels generating six-figure revenue, while more than 15% of watch time on ...

In her new role, Mishra will oversee business development initiatives across India, Dubai and other markets, with a focus on ...

Meta will charge businesses per WhatsApp service and utility message from October 1 and has notified businesses must add a ...

Amazon Ads lets advertisers use manual tools, AI optimisation or both. It also announced DVA+, combining Sponsored Display, ...

The company is now structuring its operations across four verticals: Post-Production & VFX, Brand Solutions, Films & Original ...

Adobe’s CX Enterprise Coworker plugin lets marketers manage customer experience workflows across Adobe and enterprise systems ...

Karandikar joins Infectious Advertising after more than two decades at Ogilvy & Mather, with over 40 national and ...