Chauhan moves to the fine jewellery brand after more than a decade at Noise, where he last served as Director, Marketing, ...
The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while ...
The trademark licensing partnership introduces Vadilal Hide & Seek Ice Cream, supported by a nationwide campaign built around ...
The latest film from Stayfree’s six-year-old ‘It’s Just a Period’ platform encourages boys to view menstruation without ...
The campaign uses exaggerated everyday triggers to build anticipation for BFF, featuring over 8 million styles from 8 October ...
Several hotel chains are taking their expansion beyond established tourist hubs, but can marketing create demand where little ...
With the ‘Stories Written in Silver’ campaign, the association marks Shaya’s eighth birthday as the silver jewellery brand ...
Conceptualised by RepIndia, the campaign follows singer Divyam Sodhi and music producer Khwaab as they travel across India to ...
Madhusudan Frozen has appointed actor Madhuri Dixit as its brand ambassador for a two-year association as the company expands ...
Founder and CEO Riddhi Sharma shares how Ahmedabad-based BabyOrgano is taking Ayurvedic and traditional wisdom for children ...
Indian fashion brand Libas has entered the jewellery category, expanding its product portfolio beyond apparel. The portfolio ...
The initiative encourages households to replace sugar-heavy festive treats with nuts and dry fruits while retaining ...
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