A ski trip planning session turned into a case study in how fast AI-driven discovery has taken hold, our chief content ...
US retail sales will surpass $1.4 trillion this holiday season, growing 4% over last year, per EMARKETER. That growth arrives ...
Commerce media has ambitions beyond the bottom of the funnel. But expanding into CTV, social, and the open web does not ...
The promise of agentic commerce is that AI will collapse the path to purchase, handling everything from product research to ...
US consumers who used AI to find a local business checked Google or Maps before contacting them, according to a July report ...
The news: California governor Gavin Newsom signed a law on Wednesday requiring disclosures on any video or audio ...
AI is changing how search captures intent and adding new questions around consumer trust. As clicks become less predictable, ...
Almost half of Gen Zers said they’d switch to a bank if it offered to cover their recurring subscription expenses.
Cyber Week keeps its retail grip because consumers are cost-conscious, not despite it. But winning their business requires ...
Recommendations for banks: Direct mail should complement digital outreach rather than function as a mass-marketing throwback.
AI agents are set to reshape media buying, but it’s still early days. This year will be about building the infrastructure they’ll need for broad adoption. Early tests suggest they’ll lower costs, ...
Consumers turn to search engines first for answers to health-related questions, even as social, video, and AI tools gain ground. Meanwhile, streaming TV is reshaping healthcare ad reach. Digital ...
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