The new vertical will be headed by Gurbaksh Singh Virdi, who joins NODWIN Sports after working as sports marketing lead at ...

For Sony, non-fiction is becoming more than a ratings play. Akshay Agrawal, Head of Linear Ad Sales, explains how the network is turning cultural moments and content integrations into business ...

The company is testing business-sponsored AI agents and adding new tools for ad creation, campaign management and ecommerce ...

Cafe Curious in South Korea's Seoul is Perplexity's bid to humanise abstract tech, and it's not the only AI firm looking to demystify artificial intelligence for the layperson.

The brand brings its Geysers, Mixers and Wires into the house through product integrations, category-led tasks and audience ...

The beauty brand will have an in-house presence, a dedicated branded segment and an advertising campaign through the season.

The New Delhi-based advisory combines data intelligence frameworks and content strategies to help brands build long-term ...

The platform shall regularly host annual conferences with a clear focus on BRICS advertising, branding, and trade, with the ...

The proposed EU Kids Act would introduce age-based access rules for social media, video-sharing platforms, AI chatbots and ...

Ganesh joins Emergent after nearly four years as an independent brand consultant, following marketing roles at Dunzo and ...

The multi-city activation will kick off in Delhi on 21st September, before travelling to Chandigarh, Jalandhar, Jaipur and Noida.

It is an exclusive collection rooted in the rich legacy of Sanganer block printing. It will launch pan-India starting in ...