The NFL began leaning in to “Traylor,” “Tayvis,” “Swelce” or whatever you choose to use as their couple nickname. The league’s official X account posted about her plenty when on October 1 Swift and some of her famous friends including Blake Lively and Ryan Reynolds cheered Kelce and his team on against the New York Jets at MetLife Stadium.

Taylor Swift's modern celebrity relationships with Travis Kelce, Ed Sheeran and more redefine public perceptions as they find privacy and support