Aaron Rodgers played no factor in crafting the Pittsburgh Steelers’ schedule, NFL VP of Broadcast Planning and Scheduling Mike North said in a conference call on Thursday.

"Their sustained success for over a decade here -- Coach Tomlin's never had a losing season," North said. "The Steelers are always playoff-relevant late down the stretch, and they have a national fan base, so their body of work is what warranted the national television exposure for them, same as probably in previous years."

Former offensive lineman and current NFL analyst Ross Tucker has suggested that Aaron Rodgers's failure to sign with the Pittsburgh Steelers so close to the start of organized team activities on May 27 shows he doesn't want to play for the organization.