Zumba has a vast global following, with an estimated 15 million participants in its dance workouts. Unlike other fitness companies, Zumba makes its money through instructor training and licensing.

Twenty-five years ago, a single fitness class changed everything. Today, Zumba® is the world's largest dance-fitness brand and it marked a quarter century with a celebration the world could feel.

Strong by Zumba is not a dance class, it’s a high-intensity exercise routine that is unlike anything Zumba Fitness has ever offered. The company‘s first entirely new workout program debuted just one ...

Zumba is a dance-based cardio workout powered by Latin and World music. The brainchild of a Colombian fitness trainer, this upbeat brand of group exercise burst onto the American fitness scene back in ...

It's not a dance club. This is a regular morning exercise class at the YMCA in Alpharetta, Georgia. It's called Zumba. Part dance, part aerobics, Zumba is an hourlong routine that works almost every ...

Zumba can do a world of good for your health. Here’s are 5 amazing health benefits of Zumba, including weight loss to improving your mood. Zumba is a popular fitness program that came into being in ...

Free fitness classes returned to Buffalo’s waterfront Tuesday, kicking off the summer season with Zumba. Highmark Blue Cross ...

Zumba is a Latin-inspired dance workout created in Colombia by the celebrity fitness trainer Alberto “Beto” Perez in the 1990s, according to an article in the June 2012 Journal of Sports Science & ...

It's a no-brainer: dance-fitness craze Zumba is good exercise. Try not working up a sweat mimicking the up-tempo jigging of a Zumba instructor, successfully or otherwise, and so much the better if you ...

Feeling It: Zumba instructors are both the primary customers and the core product of Zumba Fitness. Some 8,000 of them paid at least $399 each to attend an instructors’ convention in Orlando in August ...

Zumba Fitness publisher sees share value dip 34 percent after earnings report; confirms closure of Boston office, layoffs at QA facility. Zumba Fitness publisher said to have enacted substantial round ...