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Record-Breaking Super Bowl Audience Shows Why Leagues Are Hesitant to Shift Sports to StreamingSuper Bowl LVIII drew 123.4 million viewers according to CBS, and was the most-streamed Super Bowl in the history of the game. While Super Bowl LVIII may have been something of a snooze for the ...
*This surpasses the initial reach number Nielsen announced on February 18, 2025 of 182.8 million viewers. For data date 2/9 (Super Bowl), programming lineup deliveries were delayed. As such, the ...
This article explores the evolution of the Super Bowl halftime show from a simple interlude featuring college marching bands ...
Discover more data. The Super Bowl has come and gone, and while the game may not have been close, early indications are that it drew quite the audience. With brands spending millions to capture ...
That all changed in the early 1990s. Super Bowl XXVI featured the Washington Redskins and the Buffalo Bills and the halftime ...
How will the new Fox game show 'The Floor" fare when compared to other recent shows with a massive Super Bowl lead-in audience? As Fox is hoping to get a record viewership for Super Bowl LIX ...
Some non-sports fans—and even sometimes the hardcore football faithful—will be rooting for the commercials on Sunday when the Super Bowl airs on Fox. While the Philadelphia Eagles are battling the ...
For the first time ever, the game will include a Super Bowl-style halftime show. The list of artists for the halftime show ...
In this op-ed, Liam Wilson, Mindshare associate strategy director, urges Aussie brands to take a piece of the pie that is the Super Bowl. The coming together of sports fans and pop culture aficionados ...
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