A Google exec says a Chrome feature that would allow users to route all their search queries directly to AI Mode was added to ...

There’s one major way in which Google’s AI-powered search feature AI Mode differs from its traditional search engine — a complex technique used to answer a user’s question called “query fan-out.” AI ...

In favor of AI Mode ...

Out of the Hyung-Jin Kim interview from SMX Next last week, we not only got the scoop on the Coati algorithm but also Hyung-Jin Kim told us that E-A-T is used in every single query, it is applied to ...

Google Search is getting a major AI makeover, as the traditional search engine will now be powered by Gemini 3.5 Flash.

The interviewer asked whether search remains a product or becomes something else as AI systems begin handling tasks instead of returning results. “What do you view as a future of search? Is it a ...

Google’s Liz Reid recently discussed what goes on behind the scenes of AI Search and introduces a relatively new concept, Browsy Queries. Her feedback offers insights on what SEOs should be focusing ...