Can a low-tech modeling compound invented by two guys from Cincinnati survive in a video-savvy market? That’s Play-Doh’s challenge as it turns 50 this year. And our money is on a long run for the ...

PAWTUCKET, R.I., May 2 (UPI) -- Play-Doh, the squishy modeling compound loved by generations of children, is marking its 50th anniversary with the release of "eau de PLAY-DOH." The fragrance smells ...

Play-Doh x Reebok - Sneakers for Kids: Reebook and Play-Doh is working together to bring toddlers into the sneaker culture. These sneakers produced by Reebok are targeted towards kids ages 1 to 3 and ...

Move over Chanel No. 5! Now there's Eau de Play-Doh. That's right, it's a perfume that smells like Play-Doh. Toy-maker Hasbro is celebrating the modeling clay's 50th anniversary with the scent. A ...

Kids love to shape, mold and cut Play-Doh with plastic scissors. That message is not lost on the toy's marketer, and that's why the company is mixing kids' haircuts with Play-Doh-themed activities in ...

Play-Doh has come to the iPad. With the newly launched toy set for kids, Play-Doh Touch Shape to Life Studio, Hasbro has made a solid attempt at bringing the joy of Play-Doh to digital through an iOS ...