Creative Bloq on MSN9mon
Everyone's still talking about that outrageous Pepsi logo design document
(Looking for inspiration? Check out the best logos of all time.) A leaked PDF offers an utterly mind-boggling glimpse into ...
Inc Arabia on MSN6mon
Top 10 Most Expensive Logo Rebranding in History
Pepsi's 2008 rebranding, which featured a redesigned logo with a subtle smile, cost the company $1 million. The campaign that ...
This Airline Re-Branded After A Merger And The Results Are Awesome
In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and ...
Business Insider India10y
11 Major Rebranding Disasters And What You Can Learn From Them
Pepsi spends $1.2 billion on this rebrand, with the logo alone costing $1 million. We can't figure out why. Pepsi has never been a stranger to brand redesigns, having undergone one nearly once a ...