Ozempic-maker Novo Nordisk turned to the actors from Apple’s 2000s “Get a Mac” ads to differentiate its GLP-1 medication amid a rising sea of competitors. On January 20, the Danish pharmaceutical ...
For the second time in a month, the Food and Drug Administration (FDA) has sent Novo Nordisk an Untitled Letter, this time taking aim at its recent Ozempic campaign. The letter, dated February 26, ...
Forbes contributors publish independent expert analyses and insights. Bruce Y. Lee, M.D., MBA, covers health, medicine, wellness and science This voice experience is generated by AI. Learn more. This ...
This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Novo Nordisk reunites Justin Long and John Hodgman from the iconic Get a Mac ads to promote ...
Novo Nordisk is worried about competition and wants to be seen as the cool kid... by using a 20-year-old ad format. Reading time 3 minutes Novo Nordisk’s Ozempic kicked off the GLP-1 craze when it ...
Due to sponsored search results -- a form of online advertising -- the Ozempic formulation of semaglutide appears in Google searches for weight loss, despite not being FDA-approved for this indication ...
Drugmaker Novo Nordisk is running ads that play off Apple’s humorous early-aughts “Get a Mac” campaign to try to distinguish Ozempic from other GLP-1 drugs taken for Type 2 diabetes. The new ads ...
Twenty years after starting a multiyear campaign positioning Apple Macs as more versatile than PCs, Justin Long (the Mac) and John Hodgman (the PC) are back together, this time representing ...
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