Yet in one fell swoop, its "CBD" is growing by 50 per cent. A new gift shop has opened in the old ES & A Bank building in the town's Main St, with the potential to boost local commerce dramatically.

A blissful Aussie holiday town has been named one of the most welcoming cities in the world. Noosa Heads was the only Australian destination to crack the global top 10 in Booking.com's 14th annual ...

Noosa wows with its beaches and high-end holiday vibes, but taking its wilder roads has wondrous rewards. Right now, it's impossible to believe we're in the middle of the busy holiday town of Noosa, ...