Forty years ago, the NBA flipped the script and debuted a new logo for their championship series. Illustration: Demetrius Robinson / The Athletic; Photo: Mike Ehrmann / Getty Images This is a story ...

OKLAHOMA CITY — As Game 1 of the NBA Finals began at Paycom Center, discerning fans on social media asked: “Why aren’t there NBA Finals logos on the court?” For the most part – there are two ...

The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but believe it or not, the classic emblem has surprisingly humble origins. If ...

For the longest time, there has been considerable debate surrounding the NBA logo. The current logo, designed in 1969, is classic, but fans believe it’s time for a refresh. Over time, it is believed ...

The NBA has never officially acknowledged that its classic red, white and blue logo was modeled after Jerry West, the Los Angeles Lakers legend who died Wednesday at 86, but the man who designed it ...

LOS ANGELES (AP) — Since 1969, Jerry West has been the faceless face of the NBA. For those 5 1/2 decades, the NBA's logo has been a blank white silhouette of a player flanked by panels of blue and red ...

Look back at the uniform and logo design details for each NBA All-Star Game before the 75th edition this Sunday. NBA.com Staff The 2026 NBA All-Star Game will feature uniform designs for USA Stars, ...