The mission statement for a nonprofit organization is an important tool serving multiple purposes. Not only will a strong, understandable mission statement define the organization's purpose, it is a ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

If you're developing a business or organization, determining a direction and establishing goals is critical to your success. Creating a mission or vision statement that's specific to your venture ...

I want to show you why most mission statements are so terrible. Let’s say you founded a pizza parlor. And your first idea for a mission statement is something like this: “Our mission is to serve the ...

David Gorton, CPA, has 5+ years of professional experience in accounting. He teaches accounting, helping promote financial education and awareness. Ebony Howard is a certified public accountant and a ...

Editor’s Note: This is one of the most-read leadership articles of 2014. Click here to see the full list. Companies have developed mission statements for years. It helps guide them by defining who ...

A mission statement is a key tool that can be as important as your business plan. It captures, in a few succinct sentences, the essence of your business’s goals and the philosophies underlying them.

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...