Miller Lite is changing its approach to women. First, by acknowledging that women were among the first beer brewers in history — a fact many companies ignored. And second, by making amends for using ...

1972: Miller Brewing Co. purchases Meister Brau Lite, a low-calorie beer, from Chicago-based Meister Brau. 1973: Miller tweaks the recipe and rebrands it Lite Beer by Miller, then Miller Lite, and ...

MILWAUKEE — Men wanting to know if it’s OK to iron jeans or hug their friends will have to wait for answers. Miller Brewing Co. has put its popular “Man Laws’’ ads on hold while it goes back to ...

Miller Lite is resurrecting a decades-old “Great Taste, Less Filling” campaign, seeking to tug on consumer nostalgia, according to a press release. The creative features a number of famed athletes ...

Beer brand Miller Lite teamed up with Bend’s famous “last Blockbuster” on Thursday for some ‘80s-inspired nostalgia. The light beer label is re-launching its popular “Great Taste, Less Filling” ad ...

have been friends for years, and Casey has always liked Maggie. Maggie thought Casey was cute, but he needed to be more aggressive. The pair kissed one night a few weeks ago, but nothing happened ...

The free-spirited light beer brand became Gallo's first beer investment. Bob Uecker, who parlayed an undistinguished baseball career into an unforgettable run as broadcaster, actor and commercial ...

In 1975, Miller Brewing Company distributed its Lite beer nationwide for the first time, marking a watershed moment in United States beer history. To celebrate 50 years of fewer calories, Miller Lite ...

Summer is, mercifully, just around the corner. That means we’ll soon be sitting in the backyard with a burger in one hand and a beer in the other. But this year you won’t even need to attend a ...

In a world where there is a day dedicated to everything, we can’t overlook International Beer Day. And this year, the festive day happens to coincide with Miller Lite’s 50 anniversary. On August 1, ...

Miller Lite, which was launched nationally in January 1975, celebrates its 50th birthday this year. The beer helped put Miller Brewing Co. on the national map and elevated Milwaukee's status as Brew ...