Salesforce (CRM) is reshaping its story around AI agents, highlighted by the launch of Agentforce Operations, new AI-focused revenue segments, and deeper Google Cloud integration that lets automated ...

Salesforce has signed an agreement to acquire Datorama, a marketing tech company whose platform connects and consolidates data from different sources, the companies said Monday. The deal is ...

Salesforce signs deal to acquire headless CMS platform Contentful, giving its AI agent platform Agentforce a native content layer for dynamic experience assembly.

Salesforce's big idea is one that you've heard of before from other enterprise software vendors--a 360 degree view of the customer--with different lens. The big question will come down to executing ...

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Salesforce Inc. is expanding its generative artificial intelligence footprint today with new capabilities for its Einstein GPT general-purpose AI assistant that allow it to work with its Flow workflow ...

One of the most challenging aspects of purchasing a successful company, especially when you pay billions, is finding ways to integrate it successfully with your own. Melding products and operations ...