The March 2026 Google core update drove far higher ranking volatility than the December 2025 core update. Nearly 80% of top-three results shifted, and almost one in four top-10 pages fell out of the ...

Google launched four official and confirmed algorithmic updates in 2025, three core updates and one spam update. This is in comparison to last year, in 2024, where we had seven confirmed updates, then ...

Google updated its core update documentation to say it does smaller core updates and does not announce those updates. This is not new; Google told us this back in 2019. What is new is that Google ...

Google's John Mueller said that it is impossible for Google to pre-announce quality improvements to Google Search, including core updates. He said, "having quality changes ready for a specific ...

Google explicitly confirms it makes "smaller core updates" beyond the named updates announced several times per year. Sites that improve their content can see ranking gains without waiting for the ...

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at the ...

Google’s John Mueller responded to a question about whether core updates roll out in stages or follow a fixed sequence. His answer offers some clarity about how core updates are rolled out and also ...