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French spirits major Pernod Ricard is venturing into the non-alcoholic aperitif space with the launch of Ramazzotti Aperitivo ...

Non-alcoholic drinks are on the rise. Due to growing health-consciousness, especially among Gen Z, as well as more open-mindedness when it comes to drinking habits, the category is no longer as niche ...

The product will be launched in retail and restaurants in Germany and Austria from April. Priced at €13.99 ($15.20) for a 70 cl bottle, the drink is a non-alcoholic extension of the group's ...